We see a lot of denim come through the Direkt Concept inbox, but OriJeans managed to catch our attention due to their dedication of cutting out the middle man and producing hand-crafted denim. The new start-up was established by two college friends who decided one day that it was time for a change. Each pair of OriJeans is made-to-order from the comfort of your home with a unique web-constructor. Based on your very own personal measurements, the jeans are constructed with the best selvedge denim from U.S.A. and Japanese mills, but only after you’ve chosen your pocket and stitching options. You can then finish off the jeans with a distressed look adding tears, rips, and minor scuffs – which in turn makes them your very own customized jeans. Help this unique start-up get the ball rolling through their newly launched Kickstarter!
Direkt Concept 